What is SEO?
SEO (Search Engine Optimization) helps grow companies by attracting visitors that lead to conversions. The main goal of SEO is to help increase website rankings in search engines.
Unfortunately SEO has garnered a rather harsh reputation. They are accused of SPAM, manipulation, being unethical, and breaking the rules. In the past such techniques worked well enough to warrant using them for some SEO companies. The smart ones figured out pretty quick that search engines such as Google would not be inept and leave such ranking manipulation schemes valid. While short term gains were secured for these “SEO’s” the longevity of their success was limited.
Once the Search Engines updated their algorithm’s the real SEO’s are able to flourish, not limiting their focus to one aspect but rather a cascade that encompasses the wholeness that is web marketing.
Reputable SEO’s help build Brands.
How can SEO help businesses?
SEO not only helps with search rankings but can also help drive additional value with email, content, branding, PR, outreach/sales, advertising, customer service, community building.
WHY SEO Coach?
Founded by Brad Abbott who with years of experience and a portfolio of high level Enterprise clients, it was clear to him that a great segment of businesses were getting neglected because they did not have the capital funding that was necessary to compete with the assistance of a Corporate SEO Firm. Wanting to help these small and medium businesses he decided to dedicate himself to not only providing them with SEO services but also “coaching” them along the way. SEO shouldn’t be some sort of secret, it is hard work but anyone can be successful if they work at it.